Right IP AdviserNov 5, 20222 min read[HK] Overcoming Trademark Refusal (4): The Importance of Comprehensive EvidenceThe text of a trademark is always the most distinctive elements and the key of judging whether two marks are similar or not. No matter how d
Right IP AdviserNov 1, 20222 min readIs Class 35 trademark registration a trump card? (2) - MisconceptionsFurther to same topic article dated 26 July 2022, we are going to talk about the two common misunderstandings which led the applicants belie
Right IP AdviserNov 1, 20222 min read[HK] Navigating Descriptive Trademark Challenges: Strategies for Registration SuccessMany companies are tempted to use positive adjectives directly as their brand or trademark, such as "premium," "best," "super,"...
Right IP AdviserOct 1, 20222 min read[HK] Navigating Trademark Confusion (1): A Case StudyOne of the most common challenges faced by trademark applicants is the issue of similar marks. Many assume that as long as their mark is...